HOW WE CREATE MARKETING
MAGIC FOR YOU
How we create unique and creative strategy for your company.
Step 1:
The Knowledge Transfer
This is where we ask our clients to fill out a series of questionnaires designed to help the TRIdigital team learn more about your company, your unique qualities, your differentiators, and Target Audience.
Step 2:
Execute a Story Arc
This exercise is designed to dig deeper into the true motivations of why your company exists and why you serve your target audience. We analyze the data collected in the story arc to create an underlying theme that becomes the foundation of your entire go-to-market message and strategy.
Step 3:
Create a Moodboard
The Moodboard is designed to be a collage of various visual elements and design approaches that best supports the theme and your desired aesthetic. We use the mood board as a collaboration tool to hone in the final design elements that will be used in your new look and feel.
Step 4:
Create a Go-to-Market Plan
The plan we create lays out several ways in which we can use the theme and the new look and feel through various marketing vehicles to help achieve the most optimal marketing results.
Step 5:
Create and Execute Deliverables
When a theme and a plan in-tact we can begin creating the desired deliverables in accordance to the new identity, theme and go-to-market approach.
